The Self-Publish Pledge
I’ve been working with self-published authors since 2009. This pledge sums up what I wish all authors knew before they published.
I, ____________________________ (state your name), agree to abide by the following:
- To hire an editor (if not a professional editor, a group of trusted friends or colleagues)
- To print a bound galley / advance reader copy and have at least two other people review it
- To publish a Kindle edition without an ISBN to give advance readers a page to post their review
- To wait until I have positive feedback to assign an ISBN and release it for sale in print
Title & Cover
- To hire a professional cover designer
- To check Amazon to see what other titles already come up on Amazon when I search for my title
- To determine my print-book pricing using the IngramSpark book pricing calculator
- To set the wholesale discount to 50% and allow returns (at IngramSpark)
- To never let KDP assign me one of their free ISBNs, which would prevent me from using IngramSpark to sell to other retailers & libraries
- To request an LCCN from the Library of Congress.
- To set up metadata for my ISBN with Bowker and confirm that it is valid at bookwire.com
- To hire a professional interior designer and confirm the conversion from my source manuscript is accurate
- To set up my e-book directly with the three major marketplaces and avoid third-party aggregators/distributors, which limit my marketing options
Authorpreneur Brian Schwartz is the creator of the award-winning 50 Interviews series. More than 500 authors have trusted Brian and his team to publish their work. The mission of Brian’s practice is “to bridge the gap between self-publishers and traditional publishing by applying the proven strategies and techniques of successful independent publishers.” To meet this objective, Brian launched AuthorDock in 2016 to provide authors an all-in-one secure portfolio management tool to manage deadlines, extended teams, and critical resources. Brian is also the developer of PubWriter, a click-to-publish publishing platform used by authors to create their own web hubs for publishing, promotion, and sales.